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Social media is raging against Kendall Jenner over her latest hairdo

Vogue is once again being accused of cultural appropriation — this time, for a shoot starring Kendall Jenner wearing what appears to be an Afro.

According to the New York Post, Jenner, 22, models the hairstyle with a floral Brock Collection dress in a November story celebrating the 15th anniversary of the CFDA/Vogue Fashion Fund. But after the magazine posted a shot from the Mikael Jansson shoot on Instagram, angry followers flooded the comments section to ask why the publication didn’t simply hire a black model for the job.

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Fifteen years and 150 finalists later, the @CFDA/Vogue Fashion Fund prize has created global stars, local heroes, a must-watch New York Fashion Week, and, most important, a true sense of community among designers of all ages and backgrounds—all with differing aesthetic and commercial aspirations—who communicate, collaborate, and essentially care for one another through the fun and not-so-fun times. Laura Vassar Brock—one of the founders of 2016 #CVFF winner Brock Collection—says, “We spoke to a few friends who had gone through it, and they all said the same thing: that the Fashion Fund is a life-changing experience. And indeed it was!” Tap the link in our bio to learn more. Photographed by @mikaeljansson, styled by @tonnegood, Vogue, November 2018

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“Why didn’t you get someone with an actual afro and freckles to model for you instead?” one social media user wrote. “If y’all wanted a model that didn’t look white y’all could’ve booked a girl of colour,” another pointed out.

And when a handful of commenters argued that black models often have their hair straightened or dyed for shoots, a user replied, “The discussion is more about the double standard that there is towards Afro hair and black culture.

There are negative connotations surrounding actual black people who have this hair (or other things that are a part of black culture) however, conveniently when a white person does it is suddenly ‘fashionable’ or en vogue. The thing about straight hair or blonde hair is that it’s already part of the western beauty standards ideal, so there’s no double standard.”

Vogue issued the following statement to Page Six: “The image is meant to be an update of the romantic Edwardian/Gibson Girl hair which suits the period feel of the Brock Collection, and also the big hair of the ’60s and the early ’70s, that puffed-out, teased-out look of those eras. We apologise if it came across differently than intended, and we certainly did not mean to offend anyone by it.”

This story first appeared in the New York Post and is republished with permission.

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