Kayo Sports streaming service, dubbed 'Netflix of sports,' launches in Australia

A streaming service dubbed “the Netflix of sports” has been launched today, with its boss promising it would fill “a gap” in the Australian market and revolutionise the way we watch TV this summer.

Kayo Sports, which was the brainchild of Foxtel chief executive Patrick Delany, will offer live and on-demand video from more than 50 sports including cricket, rugby league, AFL, motorsport, basketball, tennis, and golf from Australia and abroad.

KAYO: What you need to know about ‘the Netflix of Sports’

Users will even be able to watch up to four sports on a screen at once.

Kayo Sports chief executive Justin Ogrin said the new service was designed to plug a hole in the market for Australian sports fans who wanted to access a huge range of sports in a convenient, stream-as-you-go manner.

“There’s a gap in the Australian market for a really convenient sports service,” Mr Ogrin said.

“This is unprecedented. We don’t think there’s anywhere in the world where you can have a service with over 50 sports available in one location.”

Kayo Sports will be available today across multiple devices, including Apple and Google smartphones, Apple TV, Chromecast, and in web browsers for a monthly fee of $25.

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